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My design process is getting much more refined. More organized layers, precise vectors and greater comfortability with different files formats.
ThirdSpaces - a part of the Come Recommended family
Carr • Allen - designed for a friend
Holiday greetings (and discount!) card to promote the launch of GoodieRecruit in January 2010 >>
Come Recommended will be launching a new service in January >>
GoodieRecruit, a division of Come Recommended, is a next-generation recruiting service specifically geared toward attracting and retaining Generation Y entry-level employees. Using Come Recommended’s database of candidates, GoodieRecruit organizes unique events with nonprofits local to and chosen by employer clients to evaluate candidates based on half-day work “experiences” completed on-site at the nonprofit’s location. The result is a narrowed-down selection for the client of two or three recommended candidates for each open position, accompanied by a complete portfolio about and rationale behind hiring each candidate.
As CR’s resident graphic designer, I was given the opportunity to work on all the startup materials for both online and print. While the Web site isn’t quite finished yet, my contributions (so far) include: the GoodieRecruit logo, navigation buttons and scrolling header images.
Take a sneak peak at my work on the GoodieRecruit homepage >>
Here’s a closer look at the logo I designed >>
And here are the first 4 rotating header images I came up with >>
I’ve been working on quite a lot with GoodieRecruit these past few weeks. Be on the lookout for a GoodieRecruit brochure and post cards in the near future.
Now that I’ve been designing for Come Recommended for a few months, Heather Huhman asked me to create a logo for her “day job” at the AOTA. I was happy to do the logo pro bono because Heather promised good exposure within the AOTA Web site and other promotional materials associated with the campaign.
Having elderly grandparents myself (whose driving I frequently worry about…), I was happy to design for ‘Older Driver Safety Awareness Week.’ The concept was difficult to envision at first, but I enjoyed stretching my imagination a bit.
Click the logo to view more information about the initiative:
This marks round 3 of my brochure designs for Come Recommended. I’m quite happy with the way they all tie together–I just know they’ll look nice laid out next to each other at a trade show display booth. :]
[[ See the rest of my Come Recommended designs here ]]
Though I didn’t write the content, this brochure aims to attract employers to Come Recommended as a recruiting platform.
While I typically search long and hard for free (but still legal) photos/vectors to use in my designs, I broke down on this one and just bought the images from istockphoto.com. I’ve used them before and have been happy with their system, and I think they are decently priced (relatively, of course). I was mainly concerned with maintaining visual continuity between the site itself and this particular brochure. Luckily, I was able to find the same stock image because the Come Recommended team had never been given any of the images used on the site. I’m mildly ashamed to admit (so I won’t) how long I spent looking for the perfect image to use on the inside left panel. I wanted it to reflect Come Recommended’s mission–connecting high-quality candidates with high-quality employers–while also meshing well with the brochure’s color scheme. Somehow I lucked into this image, which uses colors that are extremely close to Come Recommended’s corporate color scheme. Although I suppose it wasn’t quite luck… I did scan through istockphoto search results for almost three hours…
I recently finished up another campaign logo for Come Recommended‘s “Come Recommended Comes To Your City” campaign. This one had to look good (and still be legible) at a much smaller size, so I tried to be somewhat simple in my design and leave a good bit of space between characters.
It’s not flashy, but it works.
I have loved everything about joining the Come Recommended team—not least of all the wonderful people I have come in contact with!
Rachel Esterline and I struck up a conversation via Skype after my first Come Recommended weekly team chat. It wasn’t hard to relate to her situation, seeing as I was just there—a communications student ready to conquer the world with my college education. [Still working on the conquering...]
We eventually started discussing our portfolios, and Rachel mentioned that she was looking to update her site and might want a new logo. In her kindness, Rachel offered to pay me, but my conscience just couldn’t handle charging another soon-to-be job seeker.
Plus… I really like making logos.
Anyway. All that to say: here it is! Once midterms are over and the poor girl has time to develop her new site, this will be Rachel’s new logo.
The past week or so with Come Recommended has been a whirlwind! After submitting both a logo and a brochure in the past week, it’s on to brochure #2. This time, it’s an informational brochure on booking speaking engagements with Come Recommended founder and president, Heather Huhman.
I wanted to make sure her different brochures related to one another, but we certainly didn’t want a carbon copy or anything like that. I do think it’s important though to maintain some consistency in design across a communications campaign, so consumers maintain recognition of your brand/image/feel.
That being said, I kept many of the design elements the same in this brochure as in the CR|PR brochure. I did change the background color and add in a few unique elements though to keep the design fresh and interesting.
Brochures. The main reason Heather brought me on to the Come Recommended team.
After completing a logo design for the CR|PR campaign, my next assignment was to create an informational brochure–for both print and Web–that would explain the new service to company sponsors and partners.
There was quite a lot of information/services to convey within the brochure, which made it difficult to add too many major design elements. But I did what I could, and I think we managed to find a good balance between professional and edgy.
I’ve only been on the Come Recommended team a few days, but I’m diving right into the fray!
My first assignment was to create a logo for the new CR|PR service offered by Come Recommended to their company sponsors and partners. It’s a public relations and social media consulting service for companies looking to better connect with Generation Y.
Heather was looking for a logo that expressed their consulting capabilities across all media–newspapers, television, radio and the Internet.
Based on her vision, this is what I came up with:
