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Having been a journalism major at the University of Georgia, I am quite familiar with deadlines. In fact, I generally thrive on them.
So when I received an e-mail from Miss LaLa (of Miss LaLa’s Community Arts Centre & Miss LaLa’s Treehouse) requesting that I turn around a half-page ad for her in a day with zero previous knowledge of her business, okay… I’ll admit there was a touch of panic.
[However, I was thrilled to have received a referral from my good friends at the Cobb Symphony Orchestra!]
Regardless, I accepted her challenge and began working immediately. She wanted to change her image to suit an older audience, so I tried to keep that in mind as I perused her Web site.
There was quite a lot of information to include, seeing as she has recently moved to a new location and wanted to reach out to a new community of people.
It was a challenge to get all that text arranged in such a way that the ad did not look cluttered (and I’m not convinced that I fully succeeded in that endeavor), but the ad below is what resulted:
I’m not entirely satisfied with it, but hey–a deadline is a deadline. And most importantly, the client seemed pleased.
Luckily Miss LaLa and I are planning to continue working together on her community advertisements, so I will have a chance to really show her (and of course you, my dear readers) what I’ve got to offer.
Live and learn.
After a long day at work and nice dinner with my boyfriend, I arrived home this afternoon to a lovely surprise:
Sitting on the kitchen table with my name and address printed on the side was the Cobb Symphony Orchestra 2009/2010 Season Brochure that I designed earlier this summer.
At first, I thought perhaps my mother had printed out a version, but as soon as I felt that high-gloss paper, I knew.
It was a bit odd to see those same pages I’ve stared at for weeks and know that they’re being sent to mailboxes all over the community.
Of course being the perfectionist that I am, I immediately went through the whole thing again to check (again) for typos and misaligned design elements.
One set of lines could have been moved up a little, out of the printed area, but overall, I was very pleased with my work.
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